Media monitoring – what are the most popular reasons why it is worth to develop such options?
Due to it we are given with a possibility to control various medias, such as social media, newspapers etc. Inter alia concerning the image of our company built there. This may give us a lot of useful information, which can be used inter alia to develop it and create an image, which will attract significant amounts of buyers to our commodities. This proves that investments inter alia in Internet monitoring have to be included in the beginning phase of the planning process. It is so, because this option can help us substantially to raise our strategic position and to acquire lessons from the most important companies.