Internet and TV as two of the most common channels used in marketing nowadays

Thus, we are recommended to be aware of the fact that progress of the Internet and TV – which are the two most important marketing channels contemporarily, is not only a source of chances, but also it is to some extent related to threats. This implies that we need to have some distance to the content of different ads and campaigns as well as be able to have the willingness to check on our own whether the content reflects the reality for example by comparing opinions of various clients. Owing to this kind attitude we are significantly more likely to spend our money more responsibly and avoid situations in which we would be simply manipulated.